Indigo Launches “Read the North” Capsule Collection in Celebration of Canadian Authors
Canadian company Indigo’s homegrown movement aims to inspire booklovers of all ages to fall in love with Canadian literature. With Canada’s 150th anniversary just around the corner, Indigo is thrilled to shine a spotlight on Canadian authors and their works with the #ReadtheNorth campaign.
Launching in Mid-November, just in time for the holiday season, Indigo’s exclusive new capsule collection of #ReadtheNorth products includes a unisex sweatshirt ($59), t-shirt ($29) and tote bags in two sizes ($7 and $10), and are perfect for bookworms on your holiday gift list.
For Canadian author picks, look no further than the #ReadtheNorth book shop in-store or online at chapters.indigo.ca/en-ca/books/read-the-north. Some books I’ve recently read by Canadian authors include: Lullabies for Little Criminals by Heather O’Neill, An Astronaut’s Guide to Life on Earth by Chris Hadfield, Alias Grace by Margaret Atwood, and Ru by Kim Thuy.