Q&A With Julie Tadeson of Jules’ Baskets
In December, we had the opportunity to introduce Modern Mix Vancouver readers to Jules’ Baskets, a specialty gift basket company, started by Canadian entrepreneur Julie Tadeson. With Valentine’s Day just around the corner, we thought it’d be the perfect time to get up close and personal with Julie and chat about her passion for health and wellness, and why she LOVES giving gifts.
MMV: Tell us a bit about yourself and your commitment to health & wellness.
I try to exercise as many health and wellness habits as I can, while trying to keep balanced. I work out 4 to 5 days a week and take rest days to let my body recover. I keep my beauty regime simple – only using natural, organic products. I eat organic and sustainable food while avoiding gluten, dairy, refined sugars/flours and processed foods. I love my smoothies, salads and lean protein. I also love indulging in organic, gluten free treats, some of which are in my baskets.
Since the birth of my daughters, I started to take my health and happiness more seriously and truly believe that they go hand in hand! Our family is very health-conscious and nothing makes me more proud than hearing my children speak about healthy living. I can’t help but laugh when they remind ME to go to bed earlier, choose a healthy option, or take my vitamins.
MMV: How did you come up with Jules‘ basket and bring it to life as a business?
MMV: What criteria do you go through to determine if products are a fit for Jules‘ Baskets?
The products that I select are quality, luxury and health-conscious! I am very fussy about what is acceptable in our baskets. The products need to align with my vision and brand. I need to like the products and stand behind them.
Because the types of baskets range, so do the products. Anything health related I am open to, but it needs to look good and have ‘clean ingredients’! I am a practical person so I won’t go for anything that isn’t useful or enjoyable. This is why you will find water bottles, body lotions, soaps, as well as sweets and snacks that would be loved by all. Even though they are health-conscious, they are enjoyed even by those who aren’t on the health bandwagon.
Not everything needs to be organic, gluten-free or vegan. However, no products can have refined junk in them! All products are health-conscious and the reason I use that term is because I am not promising that everything is healthy. Chips or cookies are never healthy, but I have sourced some of the best. This is what makes the baskets so great. They are for real people who want healthier options. However, if someone is a total health nut, they can find lots as well!