As you may recall, not too long ago, I was involved in a Matchstick campaign and wrote a headline post on Gwen Stefani’s Harajuku Lover’s perfume [here] with the opportunity for MMV readers to click and link to get samples of their own.  So writing an entry now on an event that will be happening in New York is not too random, since I’ve mentioned Harajuku Lover’s before in my previous entries.  

The Macy’s Thanksgiving Day Parade will be “marching your way” on November 27, 2008 in New York.  This year’s 82nd annual parade will feature an amazing NEW Harajuku Lovers float of which I have been sent behind-the-scenes photos of the construction process!

Neon Lights, over the top signs and Harajuku girls are on full blast on the new Harajuku Lovers float. Inspired by the Harajuku area of downtown Tokyo, the  float  consists of multi-level, clear, plexi-glass platforms that show the  lights  of Tokyo to full effect. Featured on board will be balloonhead alter egos of Love, Lil Angel, Music, Baby and G – the Harajuku Girls!  Also taking the  trip through Manhattan will be the real Love, Angel, Music and Baby who will dance close to their balloon counterparts on Thanksgiving. 

And if you happen to be in New York (lucky you!) on November 27th between 9am to noon, you can watch the parade live at Columbus Circle (the west side of the street), Broadway (between 38th and 58th streets), 34th Street (the south side of the street between Broadway and 7th Avenue).